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Margin and markup calculator

Gross profit, margin and markup from sales and direct cost, on a consistent GST basis and matching period.

Published 20 September 2026. Last reviewed 27 September 2026.

Margin and markup inputs
Enter the inputs and calculate.

Sources applied

  • Formulas: gross profit = sales − direct cost; margin = gross profit / sales × 100; markup = gross profit / direct cost × 100.
  • Figures: supplied by you. No statutory rate or threshold is applied. Definitions follow business.gov.au: pricing.

How it works

Gross profit = sales − direct cost. Margin = gross profit / sales × 100. Markup = gross profit / direct cost × 100. Use a consistent GST basis and matching period. A zero denominator leaves that percentage undefined.

business.gov.au: pricing

One of the nine business calculators. Calculations run in this browser. The calculator code does not send your inputs to a server or save them automatically. To check, disconnect from the internet once the page has loaded, then calculate.

Planning estimates in AUD. Confirm tax treatment, liability amounts and dates separately. Amounts round to the nearest cent, with exact half cents rounded up; percentages round to two decimal places, with exact halves rounded away from zero.

Written by Ryan Duguid in his own time and on his own equipment. He is a Provisional CA ANZ Member. CA ANZ has not endorsed this site or its tools.

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Ryan Duguid is not a registered tax agent or BAS agent. Nothing here is tax, legal or financial advice. Computational outputs are review aids for a qualified professional, not compliance determinations, and lodgement decisions stay with a human.

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Ryan Duguid, ABN 59 834 031 764

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